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Clickbait won't help local newspaper business models, building communities will

A few weeks ago, a disgruntled newspaper journalist said to me “the rationale seems to…
Matt D'Cruz
Matt D'Cruz10th October 2014
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Knowing about programmatic advertising could help your media job prospects – so what is it?

Nearly a third of publishers in the UK have not heard of programmatic advertising, according…
Matt D'Cruz
Matt D'Cruz18th August 2014
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Looking for a job with newspaper group? Make sure you understand data…

If you’ve been following my recent posts, you'll know I’ve been spending the last few…
Matt D'Cruz
Matt D'Cruz18th July 2014
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Selling digital space: how advertising salespeople can avoid being left behind

Even the most superficial reader of newspaper websites can't fail to notice the abundance of…
Matt D'Cruz
Matt D'Cruz20th June 2014
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Want an editorial job on a newspaper? How are your data skills?

Over the course of a few short years digital technology has fundamentally changed our publishing…
Matt D'Cruz
Matt D'Cruz25th April 2014
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Media recruitment: the five worst things to say or do during an interview

As specialists in media recruitment we often get asked about interview technique - what are…
Matt D'Cruz
Matt D'Cruz7th March 2014
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Media jobs: more turmoil for local papers (but also some hope?)

Johnston Press announced last week that every staff photographer working for its Midlands operation would be…
Matt D'Cruz
Matt D'Cruz7th February 2014
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Xbox One vs PS4: which console won Christmas?

Thanks to staggered release schedules, we’ve been robbed of a good old-fashioned console war for…
Matt D'Cruz
Matt D'Cruz17th January 2014
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Local World: the future of journalism or lost media jobs and the beginning of the end?

Newspapers owned by Local World could soon be put together by an individual in a…
Matt D'Cruz
Matt D'Cruz22nd November 2013
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France prevents ISP from blocking ad traffic – what effect on media jobs?

A potentially significant development took place in France yesterday, as the government prevented an internet…
Matt D'Cruz
Matt D'Cruz8th January 2013
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