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Can gamification final make a mark on the recruitment sector in 2015?

With Christmas round the corner you'd think weary journalists and bloggers would begin to relax,…
OliverLuft
OliverLuft12th December 2014
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Are you successfully tracking your content marketing efforts?

Content marketing. It's come to save us all, hasn't it? With consumers looking around every…
OliverLuft
OliverLuft24th November 2014
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Programmatic ads, Martin Sorrell, and what they mean for agency and other media jobs

A recent article in The Wall Street Journal summed it up succinctly: some brands, it…
OliverLuft
OliverLuft14th November 2014
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Five key mistakes firms repeatedly make when recruiting senior executives

Hiring the right senior talent into your business can be a time-consuming and expensive process.…
OliverLuft
OliverLuft11th November 2014
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Glassdoor.co.uk: how increased transparency can affect executive recruitment?

As headhunters, one of the questions we get asked most (other than 'how much is…
Matt D'Cruz
Matt D'Cruz7th November 2014
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Paddy Power: edgy content marketing, banded ads

If you're a upstart brand looking to carve a sizeable place in your market and…
OliverLuft
OliverLuft24th October 2014
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Programmatic ads: can they disrupt agencies and threaten ad sales jobs?

If you buy ad space on behalf of advertisers and a technology comes along that,…
OliverLuft
OliverLuft17th October 2014
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Clickbait won't help local newspaper business models, building communities will

A few weeks ago, a disgruntled newspaper journalist said to me “the rationale seems to…
Matt D'Cruz
Matt D'Cruz10th October 2014
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The costs of making bad executive appointments – and how to avoid them

Bad senior or executive appointments, most businesses have made them. An established firm would be…
Albert Ng
Albert Ng7th October 2014
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How analysis and data skills can change the way executives make big decisions

One of the knock-on effects of digital technology is that like never before business leaders…
OliverLuft
OliverLuft26th September 2014
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