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If the audience hates ads, what does the future of digital advertising look like?

Last week, Martin wrote about how necessary content could make it simpler for B2B media firms to…
OliverLuft
OliverLuft31st May 2016
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What major themes dominated this media recruitment blog in 2015?

With just over a week to go before everyone downs tools and sets off for…
OliverLuft
OliverLuft14th December 2015
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If you're a media business, is there any real value to your content?

From consumer publishers wrestling with whether or not to install paywalls, to information providers struggling…
Matt D'Cruz
Matt D'Cruz10th December 2015
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How do media firms prepare for an uncertain future?

"There are known knowns. These are things we know that we know. There are known…
Martin Tripp
Martin Tripp25th November 2015
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Ad blocking on mobile is small, but growing – experts warn against complacency

With Christmas round the corner, some retail advertisers are raising fears about the effects the…
OliverLuft
OliverLuft16th November 2015
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Online ads and blocking technology: an opportunity for publishers to get creative

Web users find online advertising annoying, intrusive, often irrelevant, and a drag on browser speed.…
Matt D'Cruz
Matt D'Cruz5th November 2015
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Become a trusted voice: what content marketers can learn from media brands

Among newsstand titles, what do the Daily Mail, The Economist, and The Wall Street Journal have…
Martin Tripp
Martin Tripp7th October 2015
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Why you should recruit executives who are better than you…

In his 2011 AdWeek memoir on David Ogilvy, the advertising legend, Kenneth Roman tells the…
Martin Tripp
Martin Tripp9th July 2015
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Recruiting digital executives? Do they know how mobile ad-blocking could affect your firm?

Here’s a potentially concerning development all media owners would be advised to keep an eye…
Matt D'Cruz
Matt D'Cruz18th May 2015
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Recruiting for change management: six key considerations

As an executive search firm serving the media and information sectors, a large number of…
Albert Ng
Albert Ng26th March 2015
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