Uncategorized Wikipedia founder to combat fake news with new website Jimmy Wales, the founder of Wikipedia, has launched a new website to help combat fake…OliverLuft25th April 2017
Uncategorized How Donald Trump used Facebook Live to help win the election In a previous post, we looked at the broad role the media played in…OliverLuft15th November 2016
Uncategorized What can we learn from media changes in the 20 years since I became a headhunter? 2016 marks twenty years since I became a headhunter. While that makes me feel incredibly…Martin Tripp14th January 2016
Uncategorized Publishers need social referrals: so why have so few tapped into Pinterest? Mention Drudge Report to any web publisher and they’re likely to grow wistful and yearn…OliverLuft16th January 2015
Uncategorized Social isn’t just bringing new skills to customer service – it can also change its function Picture the situation: your firm is an airline, a customer enraged by the delay in…OliverLuft9th January 2015
Uncategorized Pinterest, Promoted Pins, and self-service social media ads for SMEs Running a small business in the digital age isn’t always easy. The inherent problems associated…OliverLuft8th August 2014
Uncategorized Make your content marketing programme sing with these ten webinar tips For business publishers webinars can be a dream. They offer a satisfying mixture of editorial…OliverLuft25th July 2014
Uncategorized How Adidas is using content marketing around the World Cup Unless you've been living on another planet for the last few weeks, it would be…OliverLuft12th June 2014
Uncategorized How to do a quick social media audit and get a cheap and simple campaign off the ground Have you dipped your toe in the world of social media? Have you set up…OliverLuft30th May 2014
Uncategorized Brands are getting interested in 'efficacy' – how digital media helps firms get what they plan for In recent weeks the concept of Efficacy has become something we have been thinking about…Alan England1st May 2014